AdSense Tips and Tricks

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AdSense Tip: How to Increase AdSense CTR

An increase in CTR can mean a lot to AdSense Revenue. To increase AdSense revenue, you have to either increase the traffic or CTR. If somehow, you manage to triple your CTR just by tweaking the Google AdSense code, you can get three times more traffic. Here are a few tips for increasing your CTR. Topics Covered in this Guide:- What Google AdSense Engineers say about CTR- What Webmasters have concluded about CTR- Traffic and its effects on CTR- Experiments with CTRWhat Google AdSense Engineers Say - An email conversation with a Google Engineer:“Due to the dynamic nature of Google AdSense, fluctuations in your revenue will occur. Your earnings will depend on a number of factors, including the types of ads being served to your pages, the cost per click or cost per impression of these ads, and your users' click through selections. Regarding ad placement - the best ad format varies from page to page. We've observed that, in general, wider ads perform better because of their reader-friendly format. We strongly recommend putting your users first when deciding on ad placement. Think about their behavior on different pages, and what will be most useful and visible to them. You'll find that the most optimal ad position isn't always what you expect on certain pages.” - Google Optimization Guide:For example, on pages where users are typically focused on reading an article, ads placed directly below the end of the article tends to perform better. It's almost as if the users finish reading and asking themselves, “What can I do next?” Precisely targeted ads are just like answering their questions.https://www.google.com/support/adsense/bin/static.py?page=tips.htmlWhat Webmasters have concluded Webmasters have diverse views on how to increase CTR. It largely depends upon the keywords you are targeting, look of your website, quality of its content, placement of AdSense ads, page optimization, and various other factors. Generally,...

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Adsense Secrets: Getting More Clicks on Your Ads

More CTR (Click Thru Ratio) means more clicks on your Google Ads. But, is CTR all about position and colors of your ads? No! It's a lot more than that. CTR also depends upon the quality of traffic, relevancy of ads, and even the subject of your website. Let's get in detail: Do you own a High CTR website? Yes! CTR varies from Industry to industry too. It depends upon the keywords you are using to make your web page. It has been observed that more technical the topic is (but not necessarily) less CTR it will give you (for example Search Engine Optimization, Affiliate Network - exceptions are always there), but still works if the Ad content is well written. However, this is only one condition; there are many undiscovered conditions that affect the CTR of keywords. At times, a particular season also has an effect on the performance of keywords. For example family of 'Turkey recipe' keyword is more active around November and December only and a quite sluggish rest of the year. It becomes really necessary to study the behavior of keywords before starting a massive website of Adsense around a topic. Your Ad Position and Color: Old, but very effective Google heat map helps improve the CTR (Clicks Thru Ratio) of your website by suggesting you the most converting areas for your Adsense Ads. You can have a glance at the Google's Survey that illustrates the ideal placements of ads on your web page. if(screen.width == 800) { document.write('https://www.google.com/support/adsense/bin/static.py?page=tips.html#17954'); } else { document.write('https://www.google.com/support/adsense/bin/static.py?page=tips.html#17954'); } https://www.google.com/support/adsense/bin/static.py?page=tips.html#17954 https://www.google.com/support/adsense/bin/static.py?page=tips.html#17954 https://www.google.com/support/adsense/bin/static.py?page=tips.html#17954 https://www.google.com/support/adsense /bin/static.py?page=tips.html#17954 Darker the area, better...

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How to Avoid Having Your AdSense Accout Banned for Click Fraud

How to Avoid Having Your AdSense Accout Banned for Click Fraud If you trawl through the AdSense message boards you can’t help but come across tales of woe from AdSense publishers that have had their account banned by Google. Below is a list of ways people have been banned from AdSense and information on how to avoid it happening to you. Don’t click on your own ads The obvious one but still people do it. Google has the IP address of the computer/s that you’ve used to create and check your AdSense account. If it sees that this IP address clicks one of your ads you’re in trouble. Don’t do it. It’s theft. Not from Google but from the AdWords advertisers. If you want to go to a site advertised by one of your ads don’t click on it look at the URL of the advertising site at the bottom of the ad and type it into your browser. If you click on one accidentally (which does happen) you’re probably be ok but it’s worth dropping a quick email to Google with an explanation and apology Don’t log in to AdSense from a shared computer. As I said above Google keeps a record of every machine IP address used to look at your account. If you check your stats on a machine then someone else clicks on your ads from the same machine Google sees this as click fraud. Worth bearing in mind when thinking of checking your stats from somewhere like an Internet Café. Don’t log in to your AdSense account from work. Apart from getting in trouble with the company that employs you there’s also a further real risk. Most companies use a proxy server to access the Internet. A proxy server with ONE IP ADDRESS. Therefore you checking your ads from work means this proxy IP address being recorded by Google as one that you use. Problem is if there are 1000 people in your company it is the same IP address for them too. Google can’t differentiate between you and the other 999 employees in your company. If one of these 999 clicks on one of your ads it’s ban time....

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